Successful organisations engage their target group by launching innovations. A qualitative test is a brilliant way of quickly gaining in-depth insight. That forms the basis for improvement.

How we make the difference

Each and every test will be done by a senior researcher, who understands communication and who is able to see the bigger picture. In this way you get more from your research.


Ferro Explore! can quickly get to the heart of matters by virtue of its unrivalled experience:

  • Quick and effective
  • Goal-oriented
  • Concrete input for improvement
  • Based on deeply rooted expertise and experience
  • Independent
  • Working with a respect for the creation being tested
  • You can always observe via closed circuit television or a one-way mirror
  • We work anywhere in the Netherlands, wherever it suits you

Types of Research

Types of research include, but are not limited to: pretesting, communication research, testing of core messages, product, concept, brochure, website, corporate house style, usability, packaging, shopper experience, and shelf testing.